Press Releases

MADAME ALEXANDER® PROVES THAT PIGS CAN FLY
2003-02-09

Especially when that pig is Olivia®! She flies right off the shelves! And this year will be no different. Olivia, the title character, of the best selling books by Ian Falconer is a phenomenon of porcine proportions. This year she “saves a circus”, goes to the beach, a ball, and school.

“Olivia Saves the Circus”, comes directly from Falconer’s second book, where Olivia goes to the circus, finds all the performers are sick, and saves the show by doing everything herself. Madame Alexander’s imaginative new play set is faithful to the author’s concept. The set includes a 9” vinyl Olivia doll dressed as a ringmaster, three colorful costumes, a plush lion, a miniature dog and various accessory pieces that can be stored in a hatbox. A satin and flock fabric cover fits over the box to turn it into a circus Big Top tent.

Also new this year, is the Olivia Dressed Doll, who comes dressed in her classic sailor outfit, red dress, white collar and black tie. And like all good little pigs, which are on their way to buy an Olivia Trunk Set, she carries a purse.

The Olivia Trunk Set, is filled with goodies; an Olivia doll, polka dot dress, bathing suit, T-shirt, tutu dress, tights, high heel, scary mask, purse, pearl necklace and bracelet, tiara, sunglasses and doll stand.

Circus and trunk set! But that’s not all. Olivia comes with six new outfits; School Days Olivia Outfit, Out and About Olivia, Bedtime Olivia Outfit, Off to the Ball Olivia Outfit, Beach Time Olivia Outfit, and Olivia the Artist Outfit. All outfits come with perfectly piglet accessories.

The Alexander Doll Company, a New York-based company, is now celebrating its 80th Anniversary, continuing the tradition, elegance and innovation of Madame Alexander dolls with a full line of fine quality, handcrafted collectible dolls, baby dolls and play dolls. The company has created a series of "firsts" that have shaped the doll industry and has always been a pioneer of style and quality in this community. The Alexander Doll Company is the only remaining major manufacturer of handcrafted dolls in America.




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