An American Doll Story - Madame Alexander
Beatrice Alexander was the quintessential American female entrepreneur.
She founded the Madame Alexander Doll Company in New York City around her kitchen table in 1923. Her core belief then and for us still today is that dolls should be used to engage a child's imagintion.Read more
"Dolls are made to be played with and loved." - Madame Beatrice Alexander Behrman